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Record number 28191
Title Marketability of green pork: retail purchasers' attitudes toward different types of pork in the Netherlands.
Author(s) Dam, Y.K. van; Vollebregt, Y.C.J.
Source In: Marketing today and for the 21st century. Proc. 24th Conf. of the European Marketing Academy. ESSEC, Cergy-Pontoise / Bergadaà, M., - p. 1195 - 1204.
Department(s) Marketing and Consumer Behaviour
Publication type Contribution in proceedings
Publication year 1995
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