Staff Publications

Staff Publications

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    'Staff publications' is the digital repository of Wageningen University & Research

    'Staff publications' contains references to publications authored by Wageningen University staff from 1976 onward.

    Publications authored by the staff of the Research Institutes are available from 1995 onwards.

    Full text documents are added when available. The database is updated daily and currently holds about 240,000 items, of which 72,000 in open access.

    We have a manual that explains all the features 

Record number 353901
Title Biologische boeren moeten zelf reclame maken
Author(s) Noorduyn, L.
Source Syscope Magazine 2004 (2004)3. - p. 8 - 9.
Publication type Article in professional journal
Publication year 2004
Keyword(s) marketing - coöperatieve marketing - biologische landbouw - cooperative marketing - organic farming
Categories Organic Farming / Agricultural Marketing
Abstract Hoe krijg je de consument zover dat hij zich vierkant achter biologisch schaart? Dat is de vraag waar Kees van Beek en Uli Schnier mee zitten. De een als teler, de ander als voorzitter van de Task Force marktontwikkeling biologische landbouw. De Task Force richt zich tot nu toe vooral op de supermarkt. Tot ongenoegen van Van Beek die een grotere rol wil voor de boer
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