Staff Publications

Staff Publications

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    'Staff publications' is the digital repository of Wageningen University & Research

    'Staff publications' contains references to publications authored by Wageningen University staff from 1976 onward.

    Publications authored by the staff of the Research Institutes are available from 1995 onwards.

    Full text documents are added when available. The database is updated daily and currently holds about 240,000 items, of which 72,000 in open access.

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Record number 402643
Title Governance structure, perception and innovation in credence food transactions: the role of community networks
Author(s) Pascucci, S.
Source International Journal on Food System Dynamics 1 (2010)3. - ISSN 1869-6945 - p. 224 - 236.
Department(s) Agricultural Economics and Rural Policy Group
Publication type Refereed Article in a scientific journal
Publication year 2010
Abstract Promoting transactions of more sustainable-oriented foods can be (socially and privately) complex and costly. New institutional economics (NIE) explains these dynamics by analyzing the choice of the "most cost-economizing" governance structure to carry out a transaction where credence attributes are involved. The way different governance structures can influence the change of consumers and producers perceptions and preferences for credence foods is completely neglected. On the other hand behavioral economics underlines the role of status quo bias and framing in this type of decision making process. We use new institutional and behavioural economics arguments to conceptualize the emerging of a new governance structure in the domain of credence food transactions which we defined as food community network (FCN).
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