Staff Publications

Staff Publications

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    'Staff publications' is the digital repository of Wageningen University & Research

    'Staff publications' contains references to publications authored by Wageningen University staff from 1976 onward.

    Publications authored by the staff of the Research Institutes are available from 1995 onwards.

    Full text documents are added when available. The database is updated daily and currently holds about 240,000 items, of which 72,000 in open access.

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Record number 403201
Title The image of fish from aquaculture among Europeans: impact of exposure to balanced information
Author(s) Altintzoglou, T.; Verbeke, W.; Vanhonacker, F.; Luten, J.B.
Source Journal of Aquatic Food Product Technology 19 (2010)2. - ISSN 1049-8850 - p. 103 - 119.
Department(s) IMARES Aquaculture
Publication type Refereed Article in a scientific journal
Publication year 2010
Keyword(s) seafood consumption - dietary-intake - health - risks - food - benefits - mercury - quality - welfare - omega-3-fatty-acids
Abstract This study investigated the effect of balanced, nonpersuasive information related to safety, healthiness, and sustainability of aquaculture on the image of farmed fish among European consumers. It was demonstrated that there is neither positive nor negative influence of this type of information on the predominantly positive image of fish from aquaculture. Consumers who were exposed to information related to the EU origin and aquaculture related guarantee reported a more positive image of farmed fish. These results provide valuable input for transparent communication about fish farming practices which might increase consumer trust and will not harm the image of fish from aquaculture. Increasing consumers' knowledge about aquaculture and its positive effects on the image of farmed fish is also discussed as a pathway for maintaining and improving aquaculture's positive image in the future
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