Staff Publications

Staff Publications

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    'Staff publications' is the digital repository of Wageningen University & Research

    'Staff publications' contains references to publications authored by Wageningen University staff from 1976 onward.

    Publications authored by the staff of the Research Institutes are available from 1995 onwards.

    Full text documents are added when available. The database is updated daily and currently holds about 240,000 items, of which 72,000 in open access.

    We have a manual that explains all the features 

Record number 429119
Title Sociale media en de verkoop van producten en diensten op een multifunctioneel bedrijf
Author(s) Engelsma, K.A.; Vijn, M.P.
Source Lelystad : PPO AGV
Department(s) LR - Environment
LR - Backoffice
Animal Breeding and Genetics
Team Economie en Nematoden
Publication type Brochure
Publication year 2012
Keyword(s) multifunctionele landbouw - sociale netwerken - public relations - marketingtechnieken - multifunctional agriculture - social networks - marketing techniques
Categories Marketing (General)
Abstract Anno 2012 zijn sociale media een veelgebruikte marketingtool, waarmee bedrijven veel klanten kunnen bereiken. Ook voor multifunctionele landbouwbedrijven kunnen sociale media veel opleveren. Om je als bedrijf zichtbaar te maken, om nieuwe klanten binnen te halen, of om samenwerkingsverbanden met collega-ondernemers of ketenpartijen te starten.
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