Staff Publications

Staff Publications

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    'Staff publications' is the digital repository of Wageningen University & Research

    'Staff publications' contains references to publications authored by Wageningen University staff from 1976 onward.

    Publications authored by the staff of the Research Institutes are available from 1995 onwards.

    Full text documents are added when available. The database is updated daily and currently holds about 240,000 items, of which 72,000 in open access.

    We have a manual that explains all the features 

Record number 432392
Title Building Capabilities for Multi-Stakeholder Interactions at Global and Local Levels: An Executive Interview with Jan Kees Vis, Berton Torn and Anniek Mauser
Author(s) Dentoni, D.; Veldhuizen, M.G.
Source International Food and Agribusiness Management Review 15 (2012)B. - ISSN 1096-7508 - p. 95 - 106.
Department(s) Management Studies
WASS
Publication type Refereed Article in a scientific journal
Publication year 2012
Abstract Managers of Unilever discuss the processes that led the company to develop and implement a corporate sustainability strategy working with multiple stakeholders. Major learning points include: 1) interactions with stakeholders are crucial to secure strategic resources in developing countries; 2) developing multi-stakeholder platforms must be rooted in the corporate culture and based on principles of innovation; 3) the overarching sustainability strategy, Sustainable Living Plan, launched in 2010, set broad objectives, while empowering local and regional managers—and even individual employees—to start and scale bottom-up initiatives if they find consensus within the organization. The discussions promise to fuel the debate on how organizations can effectively manage “wicked problems” through multi-stakeholder engagement.
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