Staff Publications

Staff Publications

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    'Staff publications' is the digital repository of Wageningen University & Research

    'Staff publications' contains references to publications authored by Wageningen University staff from 1976 onward.

    Publications authored by the staff of the Research Institutes are available from 1995 onwards.

    Full text documents are added when available. The database is updated daily and currently holds about 240,000 items, of which 72,000 in open access.

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Record number 495743
Title Agent-Based Modeling: A Powerful Tool for Tourism Researchers
Author(s) Nicholls, Sarah; Amelung, B.; Student, Jillian
Source Journal of Travel Research 56 (2017)3. - ISSN 0047-2875 - p. 3 - 15.
DOI http://dx.doi.org/10.1177/0047287515620490
Department(s) Environmental Systems Analysis Group
WIMEK
Environmental Policy
Publication type Refereed Article in a scientific journal
Publication year 2017
Keyword(s) agent-based modeling - complexity - simulation - systems - tourism
Abstract Agent-based modeling (ABM) is a way of representing complex systems of autonomous agents or actors, and of simulating the multiple potential outcomes of these agents’ behaviors and interactions in the form of a range of alternatives or futures. Despite the complexity of the tourism system, and the power and flexibility of ABM to overcome the assumptions such as homogeneity, linearity, equilibrium, and rationality typical of traditional modeling techniques, ABM has received little attention from tourism researchers and practitioners. The purpose of this paper is to introduce ABM to a wider tourism audience. Specifically, the appropriateness of tourism as a phenomenon to be subjected to ABM is established; the power and benefits of ABM as an alternative scientific mechanism are illuminated; the few existing applications of ABM in the tourism arena are summarized; and, a range of potential applications in the areas of tourism planning, development, marketing and management is proposed.
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