Staff Publications

Staff Publications

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    'Staff publications' is the digital repository of Wageningen University & Research

    'Staff publications' contains references to publications authored by Wageningen University staff from 1976 onward.

    Publications authored by the staff of the Research Institutes are available from 1995 onwards.

    Full text documents are added when available. The database is updated daily and currently holds about 240,000 items, of which 72,000 in open access.

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Record number 506867
Title Responses of the Autonomic Nervous System to Flavors
Author(s) Wijk, René A. de; Boesveldt, Sanne
Source In: Multisensory Flavor Perception: From Fundamental Neuroscience Through to the Marketplace / Piqueras-Fiszman, Betina, Spence, Charles, Amsterdam : Elsevier Inc. Academic Press (Woodhead Publishing Series in Food Science, Technology and Nutrition 298) - ISBN 9780081003510 - p. 249 - 268.
DOI http://dx.doi.org/10.1016/B978-0-08-100350-3.00013-4
Department(s) FBR Consumer Science & Health
VLAG
Chair Sensory Science and Eating Behaviour
Publication type Peer reviewed book chapter
Publication year 2016
Keyword(s) Autonomic nervous system - Flavors - Foods - Heart rate - Product emotions - Skin conductance
Abstract

Multisensory flavor perception plays an important role in decision-making, for instance for food products. Autonomic nervous system (ANS) responses, such as heart rate and skin conductance responses, towards such flavor stimuli may provide insights into processes related to consumer acceptance that are poorly accessible with traditional sensory and consumer tests because they are largely subconscious and/or relatively fast and short-lasting. This chapter reviews the origin of ANS responses, their temporal dynamics, as well as their specificity with regard to product emotions and valence. Practical implications-and limitations-of ANS measurements will be discussed, as well as a view on how they could be integrated into consumer research.

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