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Record number 61734
Title Consumer Ethnocentrism and Regional Involvement as Antecedents of Consumers' Preference for Products from the Own Region
Author(s) Ittersum, K. van
Source In: Proceedings of the EU-AIR III project "Food for the Consumer", 1999, vol. 5, no. 1 - Noorwegen: AIR-CAT project, c/o MATFORSK: This report presents summaries of workshop and plenary meeting presentations of the final project meeting of the EU sponsored network project "Measurements of consumer attitudes and their influence on food choice and acceptability" (AIR-CAT), AAIR3 Concerted Action No. 942481, supported by the Commission of the European Communities, DGXII. - [S.l.] : [s.n.], 1999. - (Project period is 1994-1998). - ISBN 82-90394-75-6 - p. 45 - 51.
Department(s) Marketing and Consumer Behaviour
MGS
Publication type Contribution in proceedings
Publication year 1999
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