Record nummer 133788
Titel An information processing theory of consumer choice
toon extra info.
[by] James R. Bettman
Auteur(s) Bettman, J.R.
Uitgever Reading [etc.] : Addison-Wesley
Jaar van uitgave 1979
Pagina's 402 p.
ISBN 0201008343
Op papier Haal het document, vind aanverwante informatie of gebruik andere SFX-diensten
Trefwoorden (cab) houding van consumenten / consumentengedrag / consumenten / beleid / consumentenaangelegenheden
Rubrieken Consumentengedrag
Publicatie type Boek
Taal Engels
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