Staff Publications

Staff Publications

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    'Staff publications' is the digital repository of Wageningen University & Research

    'Staff publications' contains references to publications authored by Wageningen University staff from 1976 onward.

    Publications authored by the staff of the Research Institutes are available from 1995 onwards.

    Full text documents are added when available. The database is updated daily and currently holds about 240,000 items, of which 72,000 in open access.

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Record number 543688
Title Business opportunities Croatian fruit and vegetables growers
Author(s) Logatcheva, Katja; Galen, Michiel van; Janssens, Bas; Splinter, Gerben
Source Wageningen : Wageningen Economic Research (Wageningen Economic Research report 2018-002) - ISBN 9789463437615 - 101
Department(s) Consumer and Chain
Innovation- and Risk Management and Information Governance
Publication type Research report
Publication year 2018
Abstract The European Bank for Reconstruction and Development (EBRD) has asked Wageningen Economic Research to carry out a study on the Croatian fruit and vegetables sector and value chain to make a contribution to the enhancement of the position of growers in the value chain. The study shows that the Croatian fruit and vegetables farming sector has opportunities in the development of the domestic supermarket channel and tourism markets. In the short run, growers will benefit from improving yields, efficiency and product quality. Increasing supply volumes and hence marketing efficiency can also be achieved by improved cooperation between farmers and further land reform measures. A good competitive position on the domestic market is a necessary pre-condition for increasing exports. In the longer term, in order to be able to develop export markets, the sector will benefit from the development of a buyers network, marketing, EU quality labels, and export logistics.
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